Cheaper Tequila and Canned Cocktails Dominate 2025 Liquor Trends

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Feb 5, 2026

In 2025, U.S. spirits revenue dropped 2.2% amid economic caution, yet cheaper tequila volumes rose sharply and canned cocktails exploded 16%. What does this shift reveal about how we drink now—and what's next? The full story might surprise you...

Financial market analysis from 05/02/2026. Market conditions may have changed since publication.

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