Issa Rae’s Twice-Yearly Goal Setting Routine for Success

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Feb 7, 2026

Issa Rae credits a simple twice-yearly notebook ritual for keeping her on track amid a hectic career and life. She calls New Year's her "superpower day"—but what exactly does she write down, and why does reviewing midyear change everything? The method might surprise you...

Financial market analysis from 07/02/2026. Market conditions may have changed since publication.

tag. Response in XML.<|control12|>Issa Rae’s Twice-Yearly Goal Setting Routine for Success Discover Issa Rae’s powerful notebook exercise she does twice a year to clarify goals, stay disciplined, and achieve more—including her “superpower day” ritual that makes everything feel possible. goal setting routine goal setting, notebook ritual, superpower day, personal goals, career success success habits, yearly review, intention setting, progress tracking, disciplined routine, idea capture, specific goals, general resolutions, achievement mindset, self discipline, goal clarity, midyear check, personal growth, career advancement, intentional living Issa Rae credits a simple twice-yearly notebook ritual for keeping her on track amid a hectic career and life. She calls New Year’s her “superpower day”—but what exactly does she write down, and why does reviewing midyear change everything? The method might surprise you… Couple Life Create a hyper-realistic illustration of a confident Black woman in her 40s sitting at a cozy wooden desk on a bright New Year’s morning, opening a fresh notebook with determination, colorful pens scattered around, handwritten goal lists visible on pages, soft sunlight streaming through window, motivational and empowering atmosphere with vibrant yet warm color palette, symbols of success like subtle rising arrows or lightbulbs in background, professional and engaging composition that instantly conveys intentional goal setting and personal empowerment.

Have you ever felt like your ambitions are floating around in your head, but never quite landing on solid ground? I know I have. It’s that nagging sense that you’re capable of so much more, yet the days slip by without real progress. Then I came across this refreshingly straightforward approach from someone who’s built an impressive career while juggling multiple ventures, and it genuinely shifted how I think about planning my own life.

We’re talking about a method that’s low-tech, deeply personal, and surprisingly effective. It doesn’t require apps, subscriptions, or fancy planners. Just a notebook, a pen, and two dedicated moments each year to get brutally honest about where you are and where you want to go. What makes it stick is the rhythm—once at the start of the year when everything feels fresh and full of potential, and again halfway through to see what’s actually moving the needle.

Why This Simple Ritual Feels Like a Superpower

There’s something magical about treating the first day of the year like your own personal launchpad. For many of us, it’s just another Monday with extra pressure to “be better.” But when you reframe it as a superpower day, everything changes. The energy is high, the possibilities seem endless, and you’re more willing to dream big without the usual self-doubt creeping in right away.

In my experience, that initial burst of optimism is powerful, but it’s the midyear check-in that turns wishful thinking into real momentum. Life has a way of throwing curveballs—projects stall, priorities shift, new opportunities appear out of nowhere. Going back to your earlier notes lets you celebrate wins you might have forgotten and gently course-correct on things that aren’t serving you anymore. It’s less about perfection and more about staying aligned with what truly matters to you.

How the Notebook Becomes Your Secret Weapon

The beauty of this approach lies in its simplicity. You don’t need a bullet journal with thirty different color codes or a digital dashboard that syncs across devices. A plain notebook works just fine. The act of physically writing forces you to slow down and think more deeply than typing ever does. There’s research showing that handwriting engages different parts of the brain, helping with retention and emotional processing.

Start by looking back at the previous notebook. Flip through the pages and pull out ideas that still excite you. Some will feel outdated— that’s okay. Others will surprise you with how relevant they remain. Compile them into fresh categories: personal aspirations and professional ambitions. Keep them separate so neither overshadows the other. I’ve found that blending them too early muddies the clarity you need at this stage.

  • Personal goals might focus on health, family time, creative hobbies, or inner peace.
  • Career or business goals could target specific projects, revenue milestones, skill-building, or new collaborations.
  • Resolutions stay broad and forgiving—things like “read consistently” or “practice patience”—while the detailed goals get granular.

Don’t overcomplicate the resolutions. Three or four is plenty. The more general they are, the easier they are to adapt when life inevitably shifts. But the specific ones? Those are where the magic happens. Write them out like they’re already happening. The specificity creates a mental roadmap your brain can follow subconsciously throughout the year.

Capturing Ideas Before They Disappear

One of the smartest habits tied to this routine is keeping a notebook close at all times. The best insights rarely arrive during scheduled planning sessions. They show up when you’re relaxed—maybe during a walk, right before sleep, or while waiting for coffee. If you don’t capture them immediately, they vanish like morning fog.

I’ve started treating every random thought as potentially valuable. A quick bullet point takes seconds but could spark something significant later. Over time, you build a treasure trove of ideas you can mine during your biannual reviews. It’s like planting seeds throughout the year and harvesting twice annually.

The best ideas often arrive when you’re just chilling—don’t let them slip away.

— Successful creative entrepreneur

That casual line captures something profound. We tend to undervalue downtime, but that’s when the subconscious mind connects dots we can’t force during focused work. Honor those moments by jotting them down without judgment. You can evaluate their worth later.

The Psychology Behind Writing Goals Down

There’s solid science supporting why this low-tech method works so well. Neuroscientists have found that writing goals by hand activates the reticular activating system—the part of your brain that filters information and notices opportunities aligned with what you’ve declared important. Suddenly, resources, people, and ideas that match your intentions start appearing more frequently.

Psychologists also point to the endowment effect: once something is written and claimed as yours, you’re more committed to protecting and pursuing it. It’s no longer a vague wish; it’s a documented intention. That shift in ownership creates accountability without needing external pressure.

Another layer comes from visualization paired with writing. When you describe goals vividly on paper, you’re essentially rehearsing success in your mind. Studies on athletes show that mental practice improves performance almost as much as physical training. The same principle applies to career moves, creative projects, or personal growth.

  1. Write the goal clearly and specifically.
  2. Visualize achieving it in detail—what does it look, feel, sound like?
  3. Break it into small, actionable steps you can take this week.
  4. Revisit and adjust every six months.

This sequence turns abstract dreams into concrete plans. And because you review twice yearly, you avoid the common trap of setting ambitious January goals and forgetting them by March.

Balancing Discipline with Flexibility

One thing I appreciate about this approach is how it acknowledges we’re not always great at long-term planning. Most of us aren’t wired for perfect five-year forecasts. Life changes too fast. That’s why the midyear revisit is genius—it gives permission to pivot without feeling like a failure.

Perhaps a goal that felt critical in January no longer aligns with your values. Maybe an opportunity you didn’t anticipate has opened up. The routine lets you honor your past intentions while staying responsive to the present. It’s disciplined without being rigid.

In my own life, I’ve noticed that flexibility prevents burnout. When I cling too tightly to original plans, frustration builds. But when I allow course corrections, motivation stays high. It’s like sailing—you set the destination, but you adjust the sails according to the wind.

Making It Work for Busy Schedules

If you’re thinking this sounds nice but unrealistic with a packed calendar, you’re not alone. The key is keeping the sessions short and sacred. Block two to three hours twice a year—no multitasking, no phone distractions. Treat them like important meetings with your future self.

During the session:

  • Review old notes first—celebrate progress, note lessons.
  • Brainstorm new ideas freely for twenty minutes.
  • Prioritize: what three to five things will move the needle most?
  • Write resolutions (broad) and goals (specific).
  • End with a quick gratitude list to close on a positive note.

That’s it. No elaborate vision boards unless that’s your thing. The power comes from consistency, not complexity. Over years, these small investments compound into major transformation.

Common Pitfalls and How to Avoid Them

Even the best systems have traps. One big one is over-ambition. It’s tempting to list twenty goals because everything feels possible on superpower day. But spreading yourself too thin guarantees mediocrity across the board. Better to crush three meaningful objectives than limp through ten.

Another pitfall is ignoring progress. We humans are wired to focus on what’s missing rather than what’s been accomplished. Force yourself to acknowledge wins, no matter how small. That positive reinforcement builds momentum and self-trust.

Finally, don’t wait for perfect conditions. You don’t need a new notebook, a quiet house, or a three-day retreat. Start with whatever you have. The habit itself creates the space for deeper reflection over time.

Expanding the Practice Throughout the Year

While the big reviews happen biannually, you can nurture the practice daily. Keep that notebook handy. When inspiration strikes, capture it. When doubt creeps in, flip back to your written intentions—they serve as anchors.

Some people add monthly mini-reviews: a quick ten-minute scan to see if actions align with goals. Others pair the practice with journaling prompts like “What worked this month?” or “What one adjustment would make the biggest difference?” Experiment to find what keeps you engaged.

Over time, this evolves from a chore into a ritual you look forward to. It becomes less about forcing productivity and more about honoring your potential. That’s when the real shift happens—when planning feels like self-care instead of pressure.

Why This Matters More Than Ever

In a world full of distractions and noise, intentionality is a competitive advantage. Most people drift through life reacting to circumstances. Those who periodically pause, reflect, and redirect stand out. They don’t just survive change—they shape it.

Whether you’re building a career, nurturing relationships, improving health, or pursuing creative passions, clarity compounds. Small, consistent choices guided by clear intentions create outsized results. This twice-yearly practice offers a framework that’s sustainable and adaptable.

I’ve watched friends transform their trajectories simply by committing to this rhythm. One went from scattered freelancer to respected consultant with steady clients. Another finally finished the novel she’d been “working on” for years. The common thread? They stopped relying on motivation and started relying on method.


So next January first—or whenever you read this—grab a notebook. Treat it like your superpower day. Write without censorship. Dream specifically. Then set a calendar reminder for six months later. Show up for yourself twice a year, and watch how the compound effect unfolds.

It won’t feel revolutionary at first. But stick with it. The quiet power of intentional reflection has a way of quietly reshaping everything. And honestly? That’s the kind of success that feels most authentic.

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