Cracker Barrel Rebrand: Lessons in Brand Identity

Cracker Barrel’s rebrand sparked backlash and a swift reversal. What went wrong, and what can businesses learn? Dive into the...

09/09/2025

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Coca-Cola’s Cane Sugar Soda: A Sweet U.S. Comeback

Coca-Cola’s bringing cane sugar soda to the U.S. this fall, shaking up the beverage scene. Why the switch from corn...

22/07/2025

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Nike reigns as America's top apparel brand, blending style and culture. But what makes it unbeatable? Click to uncover the...

21/05/2025

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