Top Stocks Moving Midday: Snowflake, Meta, Kroger Surge

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Dec 4, 2025

Midday trading is on fire today — Meta climbing on metaverse cuts, Dollar General jumping 11% on raised guidance, but Snowflake just plunged over 11% despite beating estimates. One guidance number is spooking everyone. What does it mean for your portfolio?

Financial market analysis from 04/12/2025. Market conditions may have changed since publication.

Have you ever watched the market absolutely flip its mood in the space of a single morning? That’s exactly what happened today, December 4, 2025. Some stocks are soaring like they just discovered rocket fuel, while others are getting crushed harder than anyone expected. Midday can be brutal — or beautiful — depending on which names you own.

I’ve been glued to the screens since the open, and honestly, the range of emotions playing out right now is wild. From government contractors printing money to cloud darlings suddenly looking mortal, there’s a little something for every kind of trader today. Let me walk you through the names that refuse to stay quiet.

The Midday Standouts You Can’t Ignore Right Now

Every trading session has its heroes and villains. Today’s list is particularly spicy because the moves aren’t random — they’re almost entirely driven by fresh earnings reports and guidance updates. That’s when the real money shows up… or runs for the exits.

Meta Platforms – Quietly Building Momentum

Let’s start with the 800-pound gorilla that somehow still manages to surprise us. Shares of Meta jumped a clean 4% in the middle of the session, and the catalyst feels almost counterintuitive at first glance.

Word is circulating that leadership is seriously considering slashing headcount in the metaverse division by as much as 30% next year. Yes, the same division they’ve poured billions into. In any other company that might sound like panic, but the market is treating it like a coming-of-age moment.

Think about it: investors have been begging for discipline on Reality Labs spending for years. Seeing actual numbers attached to potential cuts feels like validation. Sometimes the best news a growth stock can get is proof that management finally heard the complaints.

Cutting the fat in money-losing experiments can be the most shareholder-friendly move a tech giant makes.

Science Applications (SAIC) – The Government Contractor Flying Under the Radar

If you blinked, you missed one of the cleanest breakout moves of the day. SAIC rocketed 17% after smashing earnings expectations and — more importantly — lifting guidance for both 2026 and 2027.

These defense-adjacent tech integrators rarely grab headlines, but when book-to-bill ratios start climbing, smart money pays attention. Higher guidance backed by actual order trends is about as close to a guarantee as you get in this market.

I’ve always said the most predictable growth stories often hide in the least sexy sectors. Today proves it again.

Kroger – When Good Enough Isn’t Good Enough

Not every story has a happy ending. Kroger dropped 6.5% after reporting numbers that, on paper, didn’t look disastrous — identical sales ex-fuel up 2.6%, gross margin basically in line. But the Street wanted 2.9% and a hair more margin. That’s all it took.

In this environment, “meeting most expectations” reads the same as “disappointing.” Grocery is a low-margin knife fight on the best days, and investors have zero patience for even tiny misses right now.

Snowflake – The One Everyone Is Talking About (For the Wrong Reasons)

Ah, Snowflake. The poster child for cloud data warehousing just delivered a textbook beat on the top and bottom line… and then guided product revenue growth lower than anyone wanted to hear for the January quarter. Shares immediately shed more than 11%.

Here’s the part that drives me nuts: the company still grew product revenue over 28% last quarter. That would be cause for celebration almost anywhere else. But when your multiple is north of 15x sales, the market prices in perfection three quarters ahead. One deceleration and the party ends abruptly.

Does this mean Snowflake is suddenly broken? Of course not. But it’s a stark reminder that hyper-growth names live and die by the guidance god.

Dollar General – The Comeback Nobody Saw Coming?

On the flip side, Dollar General reminded everyone why turnaround stories can be so profitable. Shares exploded 11% after management raised full-year earnings guidance well above consensus.

Remember when discount retailers were supposed to be the obvious winners in a slowing economy? Then inflation cooled and middle-income shoppers started trading back up. Dollar General got punished hard for that narrative shift. Today feels like the first real sign that the worst might be over.

  • Same-store sales trends stabilizing
  • Inventory levels finally under control
  • Operating margin expansion starting to show up
  • Guidance hike that actually surprised to the upside

Put those together and you’ve got a recipe for multiple expansion. Sometimes the best investments are the ones everyone already wrote off.

PVH Corp – Fashion Victims Strike Again

Owning apparel stocks in 2025 continues to feel like playing hot potato. PVH, the company behind Calvin Klein and Tommy Hilfiger, crashed 10% after guiding Q4 earnings and revenue well below consensus.

The consumer is clearly getting pickier, and international exposure that used to be a tailwind is turning into a headwind fast. When even premium brands start whispering about cautious spending, you know the mood has shifted.

Quick Takes on the Rest of the Action

Salesforce lifted revenue guidance and tacked on 2.5% — nothing earth-shattering, but steady wins the race in enterprise software right now.

Hormel Foods beat on the bottom line and hinted at a real inflection next year. Spam and Jennie-O turkey might not be sexy, but consistent cash flow never goes out of style.

UiPath absolutely crushed it with 20% gains after yet another blowout quarter. Robotic process automation remains one of those quiet corners of tech still delivering hyper-growth without the drama.


So where does all this leave us? Honestly, exactly where we’ve been for months — in a market that rewards selectivity above everything else. Beating estimates isn’t enough anymore; you need to beat and raise convincingly, or the algo gods will punish you without mercy.

The dispersion we’re seeing today — 17% gains next to 11% losses on the same day for similar “good” reports — tells you everything about current psychology. It’s nervous, it’s impatient, and it’s obsessed with forward visibility.

In my experience, these are the exact periods when the best long-term opportunities appear. The stocks getting rewarded hardest today (SAIC, Dollar General, UiPath) all share one thing: management teams delivering tangible proof that the future will be better than the recent past.

Meanwhile, the ones getting destroyed often just need time for the numbers to catch up to still-lofty expectations. Snowflake at 28% growth isn’t exactly dying; it’s just growing up in public.

As always, the market overreacts in both directions. That’s where we make our money.

Keep your watchlist tight, your conviction high, and remember: midday moves are exciting, but the close tells the real story. See you at the bell.

Becoming financially independent doesn't just happen. It has to be planned and you have to take action.
— Alexa Von Tobel
Author

Steven Soarez passionately shares his financial expertise to help everyone better understand and master investing. Contact us for collaboration opportunities or sponsored article inquiries.

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